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Saturday, March 17, 2012

Techniques of the corporate media...

A citizens guide to understanding corporate media propaganda techniques

By George Orwell


Editors Note: A few decades ago, there were thousands of independent media outlets in the US. Today in America, six multi-national global media mega corporations run by six individuals control 96% of the content Americans see on TV and watch at the movies; read in books, magazines and newspapers, and hear on the radio.

Time Warner
VIACOM
CBS
Walt Disney
News Corp
General Electric

Media Ownership Chart: The Big Six

These 6 corporations own the major entertainment theme parks, movie studios, television and radio broadcast networks and programing, cable and satellite channels, video news, magazines, book publishers, sports entertainment, integrated telecommunications and the communications satellites themselves, wireless phones, video games software, electronic media, internet, the music industry and more.

“Our job is to give people not what they want, but what we decide they ought to have.”- Richard Salent, Former President CBS News. 12,700,000 Google References

“News is what someone wants to suppress. Everything else is advertising” – former NBC news President Rubin Frank 147,000 Google References

“For better or worse, my company is a reflection of my character, my thinking, my values” – Rupert Murdoch 297,000,000 Google References

“We are here to serve advertisers. That is our raison d’etre” – CBS C.E.O. Michael Jordan 308,000 Google References

“We have no obligation to make history. We have no obligation to make art. We have no obligation to make a statement. To make money is our only objective” – Michael Eisner, CEO, The Walt Disney Co 364,000 Google References

“We are going to impose our agenda on the coverage by dealing with issues and subjects that we choose to deal with.” – Richard M. Cohen, Senior Producer of CBS political news. 1,360 Google references

“We live in a dirty and dangerous world. There are some things the general public does not need to know and shouldn’t. I believe democracy flourishes when the government can take legitimate steps to keep its secrets, and when the press can decide whether to print what it knows.” – Katherine Meyer Graham, Washington Post publisher 41,500 Google References

“People shouldn’t expect the mass media to do investigative stories. That job belongs to the ‘fringe’ media.” – Ted Koppel – (American broadcast journalist, best known as the anchor for Nightline) 2770 Google References

“The Central Intelligence Agency owns everyone of any significance in the major media.”–William Colby, former CIA Director, quoted by Dave Mcgowan, Derailing Democracy 167,000 Google References

Following this brief introduction is an attempt to enumerate powerful propaganda techniques being used on the American public and the world population by the corporate or so called “mainstream” (MSM) or mass media.

Having familiarized yourself with these techniques, you will be able to spot them as they are being deployed against you. The best way to counter propaganda is to understand the techniques and how they are used.

Note: This guide is being routinely updated and improved to incorporate reader feedback. We would like to thank George Orwell for numerous contributions. We would also like to thank people inside the corporate media for contributions...


Read more:
http://earthblognews.wordpress.com/2010/01/09/a-citizens-guide-to-understanding-corporate-media-propaganda-techniques/

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