It’s time to stock up on ammunition
by Sam Rolley
If you need to restock on ammunition or other firearm supplies, there’s no better time to buy than right now. That’s according to a firearm industry insider who says political uncertainty driven by the election year could cause ammunition and firearm shortages.
Jason Hornady, vice president of Hornady Manufacturing, told the National Shooting Sports Foundation that 2016 is already showing signs of being a “surge year” for firearm industry sales. And a similar surge in 2013 caused a nationwide ammo shortage.
If I was running a firearms retail store, I’d make sure I had strong relationships with multiple vendors and distributors. You’ve got to “feel the love” from as many as you can, and you’ve got to talk to those partners frequently. We judge much of what we do by the purchase orders we see, so if you haven’t got it on paper, we can’t project accurately. And again, remember that 60-day, 90-day or even longer restocking period I talked about that some can expect to encounter later this year if they don’t stock up now? The reason for that is that the process of taking metal to finished product is long—our average is 90 to 120 days. So if I’m out, you’re out, and there isn’t a quick solution for that. As I often say, it’s easier to handle a cancelation than to handle a panic I’m-out-of order.
Hornady’s advice works just as well for the end purchaser: Too much ammunition on hand during a shortage is always better than not enough.
According to the firearm industry expert, the likelihood of anything in the nation’s near political future driving down ammunition demand is “about as likely as I am of getting a pet unicorn for Christmas.”